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We offer world-class expertise in designing and building state-of-the-art e-commerce solutions for a broad range of customers.

A unique approach

Deploying the Business Support Framework (BSF), Bluetab’s innovative end-to-end transaction management platform, allows us to create next generation online shops based around a deal-centric architecture with unparalleled flexibility in configuring and managing sophisticated promotions and settlements.

We can help any retailer or business to enhance its online sales channel, be it a pure-play web shop, a high street brand or a B2B player with sophisticated product catalogues and trading strategies. Our open source system architecture means set up and ownership costs are low, making the BSF a realistic option for smaller retailers as well as having the power and reliability to support the largest and most complex of e-commerce operations.

Built for dynamic pricing

As well as providing all the standard functionality you would expect from a strategic e-commerce platform, our technology is centred around a unique, fully-dynamic pricing paradigm. All price data is calculated in real time by our rating engine, based on configurable rules which can be arbitrarily complex. Why is this good? Because it allows you to rapidly implement sophisticated, automated promotional and pricing strategies to react to changing market or competitive conditions - helping you to maximise your sales and stay ahead of the game.

Flexible deployment

With projects that range from basic stand-alone deployments to fully-integrated multi-channel shops supporting over a million product line items, we offer our customers flexible commercial models to suit their specific needs, from traditional software licensing arrangements to all-inclusive 'on demand' hosted services which provide full support and maintenance for a fixed monthly fee.

Please get in touch to speak to one of our e-commerce experts or request a demo.

 

 

How can dynamic pricing be applied in practise?

Our dynamic pricing technology can enable a range of innovative commercial strategies, for instance:

  • Rapidly configure, deploy and track complex, multi-parameter promotions
  • Real time promotions based on individual customer profiles
  • Time-dependent pricing (e.g. buy another item within 10 minutes to receive a discount)
  • Automatically match or beat prices offered by competitors
  • Automatically price products based on supply chain parameters such as wholesale price, stock levels, or anticipated re-stock time